Choosing the best lipstick shade for your skin tone requires some trial and error (and let’s face it, wasted money on shades that don’t work), but these tips should help you find a shade that complements your complexion and makes you feel like the confident queen you are.
Raise your hand if you have a few tubes of forgotten lip colour rolling around your makeup drawer, destined to never be used because you only discovered that they don’t suit you after you brought them home?
A lot of people restrict themselves by assuming things like, ‘red lipstick doesn’t suit me’, but the reality is that it’s most likely the shade of red you’re trying that doesn’t work with your skin tone. Trust us - there’s a shade of red lipstick to suit everyone!
Pale or fair skin
If you have red hair or pale skin that freckles in the sun, you should look for a lipstick shade that complements the blue undertones in your complexion. Neutral, lighter shades can wash you out so be bold with bright colours like Liquid Lipstick in “Apeeling”, an orangey-red hue that screams personality.
Pink skin tones
It sounds crazy, but look at the veins in your arm. If they look blue, you have pink undertones in your skin and can pull off lipstick shades with blue undertones, like GRLPWR Liquid Lipstick in “Piedaho”. Another way to tell if you have pink undertones is if silver jewellery looks best on you.
Yellow toned skin
If your veins look more greenish than blue, you have yellow undertones in your skin. This means that warmer shades look better on you. Try “Saucy Marsala”, a seductive brown-red deep wine shade in our hydrating PBJ Smoothie Stick.
Gals with olive skin are in luck, because most shades look good on you - especially nude, pink, orange, and red shades. Warmer tones are more adaptable to different colours, so go crazy with our Girl Gang Matte Liquid Lipstick Set, which includes "Imma Bawse" a vampy deep wine shade, "Date Night" a wearable brown raisin shade, "Che Guava" a dusty pink, "Greige Expectations" a cool toned grey-beige and "Peach Please" a vibrant peach pink.
Dark skin can carry off the deepest, darkest shades. Think berry, plum and wine colours. An intensely pigmented shade, like “Berry Tart” will look fantastic on you.